According to an article posted on the CNN website, "A director at motorcycle company Harley Davidson Inc. bought 100,000 shares of common stock, according to a Securities and Exchange Commission filing Friday. In a Form 4 filed with the SEC, Donald A. James reported he bought the shares for $48.67 to $49.28 apiece Wednesday and Thursday." The Barron's financial website also reported this transaction, noting, "WITH HARLEY-DAVIDSON'S MARKET value wiping out, a company director has stepped up with a $4.9 million purchase. Donald James, the head of Canadian motorcycle distributor Fred Deeley Imports, bought 100,000 Harley Davidson motorcycle shares at an average price of $48.88 each last Wednesday and Thursday. The purchases were made through his company, according to a Friday filing with the Securities and Exchange Commission. Deeley Imports now holds 393,675 Harley Davidson Motorcycle shares according to the filing. James also has a direct stake of 10,047 shares. In total, the holdings represent less than 1% of Harley's outstanding shares." What this portends for the future of the Harley Davidson motorcycle company is uncertain, but the one thing that is certain is that the value of the company is currently sinking.